privacy

The Aesthetics Hub Privacy Policy  

Introduction

This Privacy Policy outlines The Aesthetics Hub (" we ", " our " or " the Company ") practices with respect to information collected from users who access our website at www.theaestheticshub.com (" Site "), or otherwise share personal information with us (collectively: " Users "). 

The Aesthetics Hub is a trading name of The Aesthetics Hub Ltd, registered in England. Company number: 09757518
Our registered address is: Innovation House, 72b Liverpool Road. Crosby. Liverpool. L23 5SJ
The Clinic address is: Unit 5D Glenn Buildings South, 10A Moor Lane, Crosby Village. Liverpool. L23 2UN
Our website address is: www.theaestheticshub.com
Our email address is: info@theaestheticshub.com
Our patient contact telephone number is: 0151 345 0620

The Aesthetics Hub is committed to protecting your privacy and we strive to ensure your personal information stays safe. Any information you provide will be collected and used in accordance with the General Data Protection Regulation and Data Protection Act 2018 and the Privacy and Electronic Communications Regulations 2003.

This privacy policy sets out how we as a company collect, use and transfer information in respect of both current and prospective patients and how you can control the use of the information we collect about you. The information you provide to us is for our use only unless you consent for us to share with other healthcare professionals, however we will never sell your information. 
You can choose not to provide certain information, but you may then not be able to receive products or services from us. 


We encourage our Users to carefully read the Privacy Policy and use it to make informed decisions. 

You are consenting to the practices described in this policy by visiting our website or becoming a patient. All patient data is stored within our Clinic Management System, Pabau which is also GDPR compliant. 
Some electronic contact details are also stored on Mailchimp - our email marketing tool, who are also GDPR compliant and all marketing and promotional content is created in-house. 

Our Data Controller 

The Aesthetics Hub Ltd, Unit 5D Glenn Buildings South, 10A Moor Lane, Crosby Village. L23 2UN.

What information do we collect?

We collect two types of data and information from Users: Personal and Non-Personal.

The personal data you provide will be used for the purposes of facilitating and administering your treatment and care by us. It is important that the personal data we hold about you is accurate and current. Please let us know if any of your personal data changes during your relationship with us. 

Personal data is that which can identify an individual, it does not include anonymous date where the identity has been removed. 
We may collect, use and retain different categories of data about you:

Identity Data: Name, former names, username or similar, social media identifier, marital status, title, date of birth and gender, medical history, lifestyle history, photographs.

Contact Data: Billing address, delivery address, home address, email address, telephone numbers including emergency contact number.

Financial Data: bank account details, payment card details. 

Transactional Data: Details about payments to and from you and other details about products and services you have purchased from The Aesthetics Hub.

Technical Data: Ip address, login data, browser type and version, time-zone setting and location, browser plug-in types and versions, operating system and platform and other technology you use to access this website. 

Profile Data: username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.

Usage Data: How you use the website, products and services. Device Information: We collect Personal Information from your device. Such information includes geolocation data, IP address, unique identifiers (e.g. MAC address and UUID) and other information which relates to your activity through the Site.

Marketing and Communication Data: preferences on if you would like to receive marketing from us and your communication preferences.

Treatment Data: Info on the treatments we have discussed, you have received and may also include photographs and other forms that make up your treatment record. 


The second type of information is un-identified and non-identifiable information pertaining to a User(s), which may be made available or gathered via your use of the Site (“ Non-personal Information ”). We are not aware of the identity of a User from which the Non-personal Information was collected. Non-personal Information which is being collected may include your aggregated usage information and technical information transmitted by your device, including certain software and hardware information (e.g. the type of browser and operating system your device uses, language preference, access time, etc.) in order to enhance the functionality of our Site. We may also collect information on your activity on the Site (e.g. pages viewed, online browsing, clicks, actions, etc.).

How do we collect information about you?

Different channels are used including, direct interactions with you such as completion of forms or email correspondence, when you make an enquiry regarding our products or services, ordering of products, from a referral pathway such as another healthcare clinician, creating an account on the website, subscribing to our services or newsletters, requesting marketing or information to be sent to you, entering a competition, promotion or completing a survey, social media interactions.

How we use your personal data:

We will only use your data when the law allows and in accordance with this privacy policy:
For the provision of services or sales of product.
Where it is necessary for our legitimate interests and your interests.
Where we need to comply with a legal or regulatory obligation.
For marketing activities that have been consented to and you have the right to withdraw this consent at any time. 
To respond to a complaint and help us establish, exercise or defend any legal claims. 

Activities where we may use your personal data include:
To register you as a new patient or lead following an enquiry with us.
To process and deliver our services to you including managing payments fees and charges, collecting and recovering money owed to us, sending appointment confirmations and reminders via SMS or email.
To manage our relationship with you including notifying you of a change in terms or privacy policy, asking you to leave a review or take part in a survey, enable you to take part in a competition or prize draw.
To administer and protect our business and the website including system maintenance and data analysis.
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of this advertisement
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences. 
To make suggestions and recommendations to you about services or products that may be of interest to you. 

We do not rent, sell, or share Users’ information with third parties except as described in this Privacy Policy. 

In addition to the different uses listed above, we may transfer or disclose Personal Information to our subsidiaries, affiliated companies and subcontractors.

In addition to the purposes listed in this Privacy Policy, we may share Personal Information with our trusted third party providers, who may be located in different jurisdictions across the world, for any of the following purposes: 
  • Hosting and operating our Site
  • Providing you with our services, including providing a personalized display of our Site;
  • Storing and processing such information on our behalf; 
  • Serving you with advertisements and assist us in evaluating the success of our advertising campaigns and help us retarget any of our users;
  • Providing you with marketing offers and promotional materials related to our Site and services; 
  • Performing research, technical diagnostics or analytics;
We may also disclose information if we have good faith to believe that disclosure of such information is helpful or reasonably necessary to: (i) comply with any applicable law, regulation, legal process or governmental request; (ii) enforce our policies (including our Agreement), including investigations of potential violations thereof; (iii) investigate, detect, prevent, or take action regarding illegal activities or other wrongdoing, suspected fraud or security issues; (iv) to establish or exercise our rights to defend against legal claims; (v) prevent harm to the rights, property or safety of us, our users, yourself or any third party; or (vi) for the purpose of collaborating with law enforcement agencies and/or in case we find it necessary in order to enforce intellectual property or other legal rights.

Your legal rights:

You have rights under data protection laws in relation to your personal data under certain circumstances: 
Request access to your personal data enabling you to receive a copy of the personal data we hold about you and to check we are lawfully processing it. 

Request correction of your personal data enabling you to have any incomplete or inaccurate data we hold about you corrected, although we may need to verify the accuracy of any new data provided.

Request erasure of your personal data enabling you to ask us to delete or remove personal data where there is no good reason for us to continue processing it. Please note, we may not always be able to comply with this request of erasure for specific legal reasons which will be notified to you at the time of your request.

Object to processing of your personal data where you feel it impacts on your fundamental rights and freedoms, or for direct marketing purposes. In some cases, we may demonstrate we have compelling legitimate grounds to process your information which overrides your rights and freedoms. 

Request restriction of processing of your personal data enables you to ask us to suspend processing of your data if you want us to establish the data’s accuracy, where our use of the data is unlawful but you do not use us to erase it, where you need us to hold the data even if we no longer require it as you need to establish, exercise or defend legal claims or you have objected to our use of your data bus we need to verify if we have overriding legitimate grounds to use it. 

Request transfer of your personal data to you or to a third party. This will be provided in a structured, commonly used, machine-readable format. (this only applies to automated information which you initially provided consent for us to use or where we used the information to provide a service or sale. 

Right to withdraw consent at any time. This will not affect the lawfulness of any processing carried out before you withdrew your consent. If you withdraw consent, we may not be able to provide certain products or services to you. We will advise you at the time if this is the case. 

However, please note that these rights are not absolute, and may be subject to our own legitimate interests and regulatory requirements. 

If you wish to exercise any of the aforementioned rights, or receive more information, please contact our Data Protection Officer (“DPO”) using the details provided below:
Abbey McLaughlin: info@theaestheticshub.com

Retention

We will retain your personal information for as long as necessary to provide our services, and as necessary to comply with our legal obligations, resolve disputes, and enforce our policies. Retention periods will be determined taking into account the type of information that is collected and the purpose for which it is collected, bearing in mind the requirements applicable to the situation and the need to destroy outdated, unused information at the earliest reasonable time. Under applicable regulations, we will keep records containing client personal data, account opening documents, communications and anything else as required by applicable laws and regulations. 

We may rectify, replenish or remove incomplete or inaccurate information, at any time and at our own discretion.

Cookies

We and our trusted partners use cookies and other technologies in our related services, including when you visit our Site or access our services. 

A "cookie" is a small piece of information that a website assign to your device while you are viewing a website. Cookies are very helpful and can be used for various different purposes. These purposes include allowing you to navigate between pages efficiently, enable automatic activation of certain features, remembering your preferences and making the interaction between you and our Services quicker and easier. Cookies are also used to help ensure that the advertisements you see are relevant to you and your interests and to compile statistical data on your use of our Services. 

The Site uses the following types of cookies:

a. 'session cookies' which are stored only temporarily during a browsing session in order to allow normal use of the system and are deleted from your device when the browser is closed; 

b. 'persistent cookies ' which are read only by the Site, saved on your computer for a fixed period and are not deleted when the browser is closed. Such cookies are used where we need to know who you are for repeat visits, for example to allow us to store your preferences for the next sign-in; 

c. 'third party cookies' which are set by other online services who run content on the page you are viewing, for example by third party analytics companies who monitor and analyze our web access.

Cookies do not contain any information that personally identifies you, but Personal Information that we store about you may be linked, by us, to the information stored in and obtained from cookies. You may remove the cookies by following the instructions of your device preferences; however, if you choose to disable cookies, some features of our Site may not operate properly and your online experience may be limited.

We also use a tool called “Google Analytics” to collect information about your use of the Site. Google Analytics collects information such as how often users access the Site, what pages they visit when they do so, etc. We use the information we get from Google Analytics only to improve our Site and services. Google Analytics collects the IP address assigned to you on the date you visit sites, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google’s ability to use and share information collected by Google Analytics about your visits to this Site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy.

Third party collection of information

Our policy only addresses the use and disclosure of information we collect from you. To the extent you disclose your information to other parties or sites throughout the internet, different rules may apply to their use or disclosure of the information you disclose to them. Accordingly, we encourage you to read the terms and conditions and privacy policy of each third party that you choose to disclose information to. 

This Privacy Policy does not apply to the practices of companies that we do not own or control, or to individuals whom we do not employ or manage, including any of the third parties which we may disclose information as set forth in this Privacy Policy. 

How do we safeguard your information?

We take great care in implementing and maintaining the security of the Site and your information. We employ industry standard procedures and policies to ensure the safety of the information we collect and retain, and prevent unauthorised use of any such information, and we require any third party to comply with similar security requirements, in accordance with this Privacy Policy . Although we take reasonable steps to safeguard information, we cannot be responsible for the acts of those who gain unauthorised access or abuse our Site, and we make no warranty, express, implied or otherwise, that we will prevent such access.

Storing your data:

Where personal data is not stored electronically online, (e.g. some treatment records), this is stored in a secure and locked filing cabinet in a private locked office and accessed only by The Aesthetics Hub staff. Your medical record and personal data will be maintained securely and archived securely after (2 years) and will be stored for a period of ten years as advised by insurance providers. It is our lawful duty to retain medical records.

Transfer of data outside the EEA 

Please note that some data recipients may be located outside the EEA. In such cases we will transfer your data only to such countries as approved by the European Commission as providing adequate level of data protection, or enter into legal agreements ensuring an adequate level of data protection.

Advertisements

  We may use a third-party advertising technology to serve advertisements when you access the Site. This technology uses your information with regards to your use of the Services to serve advertisements to you (e.g., by placing third-party cookies on your web browser). 

You may opt-out of many third-party ad networks, including those operated by members of the Network Advertising Initiative ("NAI") and the Digital Advertising Alliance ("DAA"). For more information about this practice by NAI and DAA members, and your choices regarding having this information used by these companies, including how to opt-out of third-party ad networks operated by NAI and DAA members, please visit their respective websites: http://optout.networkadvertising.org/#!/ and http://optout.aboutads.info/#!/.

Marketing

You can choose which channel you wish to receive marketing if at all and these preferences can be changed at any time. 
We may also use your identity and profile data to send relevant marketing information to you that we think will be of interest to you. This will only be received if you have opted-in to revive this marketing and we may send this via post, email, SMS or on social media. 

We may use your Personal Information, such as your name, email address, telephone number, etc. ourselves or by using our third party subcontractors for the purpose of providing you with promotional materials, concerning our services, which we 
believe may interest you.  

Out of respect to your right to privacy we provide you within such marketing materials with means to decline receiving further marketing offers from us. If you unsubscribe we will remove your email address or telephone number from our marketing distribution lists. 

Please note that even if you have unsubscribed from receiving marketing emails from us, we may send you other types of important e-mail communications without offering you the opportunity to opt out of receiving them. These may include customer service announcements or administrative notices.

Opt-out

You can ask us to stop sending you marketing at any time following the opt-out links on email or the marketing preference link that can be sent to you upon request. 
Where you opt out of receiving marketing messages, this will not apply to other communications for email/SMS appointment confirmations and reminders. 

Corporate transaction

We may share information in the event of a corporate transaction (e.g. sale of a substantial part of our business, merger, consolidation or asset sale). In the event of the above, the transferee or acquiring company will assume the rights and obligations as described in this Privacy Policy.

Minors

We understand the importance of protecting children’s privacy, especially in an online environment. The Site is not designed for or directed at children. Under no circumstances shall we allow use of our services by minors without prior consent or authorisation by a parent or legal guardian. We do not knowingly collect Personal Information from minors. If a parent or guardian becomes aware that his or her child has provided us with Personal Information without their consent, he or she should contact us at info@theaestheticshub.com

Updates or amendments to this Privacy Policy

We reserve the right to periodically amend or revise the Privacy Policy; material changes will be effective immediately upon the display of the revised Privacy policy. The last revision will be reflected in the "Last modified" section. Your continued use of the Platform, following the notification of such amendments on our website, constitutes your acknowledgment and consent of such amendments to the Privacy Policy and your agreement to be bound by the terms of such amendments.

How to contact us

Should you have any complaints or concern regarding our treatment of your personal data please don’t hesitate to contact Abbey McLaughlin on info@theaestheticshub.com or you may make a complaint directly to The Information Commissioners Office www.ico.org.uk


Last Modified December 2021
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